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Milestones, media features, and brand announcements. We also share thoughts on sustainability, climate, and green innovation from a business lens.

The Psychology of Colour in Branding: Why Getting It Right Matters

The Psychology of Colour in Branding: Why Getting It Right Matters Colour shapes your brand more than any other design element. Before a single word is read or a logo is understood, colour sets the emotional tone. It influences how people feel, whether they trust you and how memorable your brand becomes. Choosing colours for

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Environmentarian strategic rollout

Strategic Rollout. Turn 3 seconds of eyeballs to 3 minutes of attention!

Whether you’ve spent hours filming and editing it yourself or paid thousands of dollars for a professional production, it makes no sense to bury it with a weak rollout, or worse let it sit there until it goes stale. If the hard work’s done, why not make sure the right people see it?

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Spell Environmentarian!

How Do You Spell Environmentarian? Let’s be honest. Environmentarian is a long word. And it’s a new one too. We know what it’s built from — Environment + -arian, like Librarian, Vegetarian, or Parliamentarian. It makes sense. But if you’re hearing it for the first time, you’re not always sure how to spell it, say

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