Business in a Box

Business in a Box offers a simple, six-step framework designed for small businesses and social enterprises. From strategy and branding to digital presence and growth, this step-by-step guide helps you build a sustainable, purpose-driven business that achieves your goals while making a positive impact.

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6 steps to starting a small business: A Layman’s Guide

Starting a business involves many steps, but by following this guide, you can create a solid foundation for your venture. Take your time with each step to ensure everything is done right the first...

strict female teacher with book pointing at scribbled blackboard

Step 1: Conceptualise Your Business Idea

Start by considering what you're good at and what you have experience in. You don’t need to be an expert from the beginning; you can learn and grow as your business develops. Begin with something...

Step 2: Create a Business Plan

A business plan is essential for refining your business narrative. It helps you get all your ideas out of your head and onto paper, making them more tangible and structured...

Step 3: Register Your Business

Step 3: Choose a Business Name Your business name is part of your brand, so take the time and choose wisely. Ensure it’s available as a business name in Australia and a matching or very similar domain...

Step 4: Set Up Your Business Structure and Operations

Decide on the best legal structure for your business, such as sole trader, partnership, or corporation. It’s straightforward to start as a sole trader... slowly grow into a company...

Step 5: Develop Your Brand

Step 5: Develop Your Brand Brand Identity Create a logo, choose brand colours, and design a consistent visual identity. Getting this right from the start, like many business decisions, is crucial. You...

Step 6: Launch and Grow Your Business

Plan and execute a launch event or campaign to introduce your business to the market. Do you have a social media following? Have you built a good network of professionals who have been following your...

Studio Dennis…all the way

When Andrew Boddam-Whetham from Studio Dennis came to us, his marketing mix was patchy at best. But the foundations were there. Years of work, strong imagery, a logo and the start of a colour palette. ...

Making Scheduling Seamless with Calendly

Making Scheduling Seamless: How Environmentarian Has Optimised Calendly After four months of consideration and four days of dedicated setup, we’ve finally integrated Calendly into Environmentarian...