Wedge-Tail Pictures: A Quick Website Tune-Up for a Big Release
We were recently engaged by filmmaker Bill Code of Wedge-Tail Pictures to give his WIX-based website a timely refresh. With a major new documentary about to launch on Binge, Bill needed a few essential updates. Fast.
The goal wasn’t a full rebuild, but a focused tune-up to better reflect the direction of his production company, which is increasingly centred around documentaries with real impact. Within a short working session, we refined the header and footer layout, improved the logo placement, and added functional link, like a homepage return from the logo and active social icons in the footer.
One of the key wins was getting the typography right. Initially we didn’t dwell too long on branding discussions, so it took and extended discovery session to settle on Poppins Light, a clean, minimal Google Font available in WIX, he agreed it struck the right tone, and we applied it across the site for a more unified look.
We also restructured the main menu for clarity and added a banner for SOLD!, the new documentary. As a small but high-impact touch, we also suggested purchasing sold-doco.au and redirecting it straight to the doco’s page on the site—making it easier for audiences to find. Bill appreciated the idea and quickly acted on it.
Sometimes a website doesn’t need to be reinvented—just aligned with purpose. This was one of those cases, and we’re glad to have helped Wedge-Tail Pictures get ready for a milestone moment in their storytelling journey.
Wedge-Tail Pictures WIX Website tune up
Sometimes a website doesn’t need to be reinvented—just aligned with purpose. The Wedge-Tail Pictures WIX Website tune up was one of those cases, and we’re glad to have helped Wedge-Tail Pictures get ready for a milestone moment in their storytelling journey.
What made this project especially rewarding was how well Wedge-Tail Pictures aligns with Environmentarian’s own ESG values. Bill’s commitment to telling meaningful, socially relevant stories reflects a deep care for impact, ethics, and environmental awareness. Principles we aim to support in every collaboration.
It’s the kind of creative partnership that reminds us why we do what we do.
